We here at Olivia Waite enjoy nerdy things on the internet, especially things that help us do research faster/better/with pretty pictures. So we were pretty excited to hear about Google Correlate, a new tool that gives you data about search terms, both chronologically and geographically by US states. Let's be clear: I am not smart enough to use this tool to its full potential. But I like seeing where search terms congregate on a map, and so I try searching for "erotic romance."
And get: nothing.
This is disappointing. I'd been hoping this tool could tell me what states are more likely to search for "erotic romance." And then I was going to do some very targeted marketing, and feel all smart. Now I just feel like a pervert for writing erotic romance in the first place.
So I simplify, and search for romance.
I search for "science fiction."
Wait, you mean science fiction is a thing normal people are all into and searching for and romance isn't even invited to the party? This is not ever a perspective I have seen before. I'm shocked, I tell you—shocked!
Maybe it just needs something more granular. I search for "nora roberts."
… Okay. Some of those are actually related. But … "my ding a ling"?
It becomes clear that I really have no idea what's going on here, and because I was thinking about Hunger Games I did one last search, for "dystopian."